> English
$100K Plus Import Car Sales Registering over 2,000 Units per Month, Accounting for 11% of Total Import Car Sales
Teddi Kim  |  teddikim@naver.com
폰트키우기 폰트줄이기 프린트하기 메일보내기 신고하기
승인 2015.03.28  
최초 등록시간 2015.03.28 15:56:34   수정 등록시간 2015.03.30 17:19:16
트위터 페이스북 구글

Despite a severe downturn in demand entering this year, imported car sales peaked up 30% continuing its uninterrupted growth.

Especially the big ticket imported cars with a retail price over 100 million won registered a monthly sales of 2,000 units, enlarging the luxury import car market.

Based on KAIDA’s new registration data, imported car sales of over 100 million won stood at 4,005 units during the first two months.

This in turn means a monthly sales of 2,000 units, accounting for 11% of total imported car sales.

Since last year Mercedes-Benz enjoyed an explosive sales growth, registering 2,275 units up to February for mostly over 150 million won of unit price.

In particular, Benz S class registered 1,920 units, while E63, 4 units, CLS 234 units, and G class 28 units. Especially SL class and S63AMG were delivered 44 units, each. Those ultra-expensive models over 200 million won even registered 613 units.

As for BMW, 7 series registered 166 units, M series 136 units, X5 and X6, 277 units, thus those big models over 100 million won registering 587 units in sum.

Audi also had 345 units of sales, including A8, 294 units, S60 and S80, 22 units, RS 29 units, etc.

Jaguar Land Rover recorded 386 units, comprising XJ 47 units, F type 11 units, Range Rover 328 units, while Porsche registered 253 units, with Panamera 95 units, Cayman 87 units.

In the meantime, Lexus sold 65 units of LS600, and Nissan delivered 3 GT-Rs.

Rolls Royce flagship, priced at 690 million won, registered 10 units, while Bentley had a registration of 65 units.

The 200 million won Maserati that not calculated in the KAIDA data was reported to have a monthly 100 units in sales.

The reason for such a ballooning demand for over 100 million won models is estimated to be the shift of demand by the rich to one-notch up to differentiate themselves from those whose demand for medium priced cars, such as BMW 5 series or Benz E class that priced around 60 to 70 million won, is expanding rapidly.

Industry experts expect further growth of expensive import car demand in the future as imported cars are getting more and more popular in Korea, registering a monthly sales of 20,000 units or so.

[관련기사]

Teddi Kim의 다른기사 보기  
폰트키우기 폰트줄이기 프린트하기 메일보내기 신고하기
트위터 페이스북 구글 뒤로가기 위로가기
이 기사에 대한 댓글 이야기 (0)
자동등록방지용 코드를 입력하세요!   
확인
- 200자까지 쓰실 수 있습니다. (현재 0 byte / 최대 400byte)
- 욕설등 인신공격성 글은 삭제 합니다. [운영원칙]
이 기사에 대한 댓글 이야기 (0)
최근인기기사
최신기사
회사소개기사제보광고문의불편신고개인정보취급방침청소년보호정책이메일무단수집거부
서울시 강남구 역삼동 삼일프라자 1006호  |  사업자등록번호: 124-88-00186  |  발행·편집인: 이상원  |  대표메일: semin477@autodaily.co.kr
청소년보호책임자 : 이상원  |  오토데일리의 모든 콘텐츠는 저작권법 보호를 받습니다. 무단 전재·복사·배포 등을 금지합니다.
Copyright © 오토데일리. All rights reserved.